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Wednesday 15 May 2013

Smarter Products

We are over a third of the way into 2013 and it's quickly become apparent this is the year of the smart products, and conversely, this is the year our environments become a whole lot smarter. There are the giants Google and Apple attracting heaps of attention for Google Glass and the much anticipated/rumored iWatch. Don't forget about the Kickstarter darlings Nest (smart Thermostat: http://nest.com/ca/ ), LIFX (smart Lightbulb: http://store.lifx.co/?landing ) and Kevo (smart Lock: http://www.kevo.net/ ). CES unveiled an exciting glimpse into the future Samsung Smart Kitchen, and there are an abundance of apps that make existing artifacts smarter without the need to reproduce those artifacts with additional hardware. Automatic is such an app – compatible with most cars built after 1996, "It mixes your car's data with Google Maps and gas pricing info to create a comprehensive record of every trip you take, tracking fuel efficiency, acceleration and engine alerts." - The Verge.

As our products continue to be more responsive and smarter and our environments interactive, I’m left to wonder – which product started it all?

This is my guess:

Wednesday 1 May 2013

Find a Good Web Company and Stick With Them

This is our 3rd new client this week which is leaving a previous web design company and the stories just keep getting more and more outrageous. One client paid for services and now the web designer cannot be reached at any of their contact info so this client is potentially out a few thousand dollars. Another client was with a company for over a year and when they decided to leave and take their website with them the company told them the website files were with another company and that company would not release the website files. My guess is this web designer charged this client a tone of money and then paid someone overseas to develop the website. The bottom line if you're looking into new website development you should ask some questions and get stuff in writing.

Important questions:

Will I Own The Website?

If a company charges you for a custom website then chances are you will own the website after an agreed amount is paid. If a company is charging you a relatively low monthly fee then you might just e paying for a template website which means you won't own the website you're simply renting that website and advertising space as long as you're with that company.

Is The Designer Building The Website Local?

If you're getting a company to do your website development find out if the company is local. Ask if the designer works for the company or is the company contracting the work out to someone else. If the company is local pay them a visit. Meet the company and meet the designer.

How Long Will It Take To Get Your Website Developed?

Ask for a time frame. The web Design Company or designer should give you a time frame for completion of your project. The time frame may not be exact but should be close to what was guaranteed. Keep in mind information may be required from you or your company to help with the development process and time line.

Please Check Back For More Q and A's and Important Web Related Information.

Friday 26 April 2013

What's in a Name?

Shakespeare once pondered "What’s in a name?" and according to Google: everything. Over the past few months, pictures have been appearing in search results with a snippet of text, linking content to individual authors. Authorship is a new Google asset, giving credit to authors and providing analytics for that content in search. The power of this new tool is undeniable; there are potential ranking benefits, it helps builds brand awareness and overall author rank. Also, links with authorship are more likely to attract clicks, the end goal of everyone with a website.

To set up your Authorship you must first have a Google+ profile, and then follow the simple instructions here: https://plus.google.com/authorship

Thursday 18 April 2013

First Things First

For this inaugural post, I would like to take some time and highlight the NetVatise website redesign. Our clients should be aware of the support section which is focused on email assistance. Should you, our client, experience any technical problems, please double check the email settings noted in the setup instructions. Sometimes the solution is as easy as an incorrect device setting. However if you don't find a fix, please contact our office for further support.

NetVatise has added Video Creation/Editing to the list of services offered. Videos continue to be a powerful asset for improving website visibility, brand identity and customer engagement.  Whether you have footage in need of editing, or you want to start fresh, NetVatise is equipped to create a video to align with your online marketing strategy goals.

When browsing Meet the Team, don't be startled by our alter-egos. Rest assured, your website is not being designed by Nic Cage and you are not on the phone with Chris Tucker. We are a playful group and wanted to express our individual office flair.

The NetVatise blog will be a way for us to engage our clients, offer optimization tips and share interesting industry news. Be sure to check back often!